Episode 38

This week, Gene joins us from the road as he works the hail trail. He is working with a local company and reaching out to existing customers. He also explains two simple ways to reach out to existing customers through email.

The first method is an email program, similar to what Gene uses, called Mailchimp where up to 2000 subscribers can be added to your email list for free. With this tool, you can send out an email to all your customers simultaneously and check how many people read it, how many emails didn’t get delivered, and other such features. Unfortunately, if you try and email a large number of people from Gmail or Yahoo Mail, your account could get shut down, explains Gene. Another way to reach out is through a Facebook ad. If you have your customers email addresses, you can upload them to Facebook and only they will get to see the ad on Facebook.

Gene ends the episode by advising listeners to reach out and talk to customers. You can sign up for Gene’s Review System by joining his email list at PDRMarketingMinute.com. You can also learn how to make great videos, edit them, and market your business only using your smartphone or tablet by signing up at ThePDRVideoCourse.com.

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