This week, Gene talks about a customer who found his Jeep dent video on YouTube and called in for a similar repair job on his car. Gene says that when he got there, the customer was surprised that he looked exactly like he did in his video. After successfully repairing his car, Gene explains that the customer went back to the YouTube video and shared his satisfaction through a comment.
Gene goes on to discuss some questions based on bad reviews that have been popping up on Facebook and on the PDRCollege.com forum. He describes a few handy ways to deal with bad reviews. Gene says the most important thing to do is to keep your cool and respond to the review privately.
If you can’t respond privately, Gene says you should then reply to the review publicly. The response should be extremely professional and should not have any animosity. He also says that you should also state facts and ensure the customer that you are willing to do anything to make things right. Finally, Gene says that bad reviews are inevitable and how you deal with it makes a big difference.
Get to PDRMarketingMinute.com to sign up and get Gene’s upcoming Review System. You can also learn more about the live webinar in the community hosted by Gene on the website.